It's a great niche that serves a lot of people very well. COS is cool but I find their stores quite intimidating. The sweaters are thin and stretchy, and so have been stretched a bit out shape. Any pics of the knits?
Cos Clothes UK
The sleeves are narrow and tapered, which is a big plus for me, and it's in pretty good condition after a year plus of wear. Lots of pieces with interesting details or decisions that you'd rarely find elsewhere in fast-fashion. They're high street so that comes with all the regular disadvantages come sales time crowded stores, changing room queues, competition, etc.
I've a lot of their pieces and some have lasted some haven't - some get regular wear still and others don't. It's a great niche that serves a lot of people very well. The other thing about them is that the styling is so specific - austere, dark and clean designs are excellent but can sometimes translate to boring. I mentioned earlier that the men's stuff can be uninteresting compared to the woman's because the woman's collection often contains lots of pieces with interesting shapes whereas with mens it can be a struggle to get excited about yet another slim black merino jumper.
That said if one wants a slim black merino jumper it's the perfect place to go. The pants have held up wonderfully for three years now, with semi-constant use. I only wash when I need to. The sweaters are thin and stretchy, and so have been stretched a bit out shape. I would not recommend their sweaters. The next items I have from them, a plain t-shirt and a thin button-down shirt, are similar. The shirt has held up really well and so has the shirt, though I don't like to wear it unlayered it because it's white and thin.
Their shawl collar cardigan is pretty substantial, so far. Their shorts are decent, got them on sale for seven dollars. Their polo shirt has held up well.
And, unlike most posters, I believe with a little care, their stuff can be quite durable. I once bought a lined hoodie from them that broke down. I loved the hoodie to death, so I bought another one that wasn't lined. Anyways, that was two years ago. I expected the hoodie to die on me after awhile. Surprisingly, even though I wore it to the ground and did everything to it, that hoodie as well as another durable Merona one lasted. Nothing is ever placed together with similar pieces, sizes are impossible to find, items are constantly draped over the racks or just in a pile on the floor.
I'll go into the fitting room and there's just another pile of stuff in there. I wouldn't know if anything there is worth buying because I just never have been able to find what I'm actually looking for in the store. They have men's stuff on opposite sides of the store. Also, everything is a disaster and it is very cramped. I dint that they usually have better sales online and A LOT more things to choose from. The store closest to me is a mess. Yeah, their inventory system sucks as well.
But they dont give a fuck. They get a shipment, and they know theyll sell the shit. Rarely must stuff be moved to sales to get sold. Its cheap and you get what you pay for.
But as an introduction to fashion and well-fitting clothing for beginners, there is no equal. Not even uniqlo can claim all of that. Everything I've bought from there has looked cheap and fallen apart, except a black hoodie that has been going strong for years.
I find their quality isn't necessarily bad, but inconsistent. I have two Divided hoodies, one zip and one pullover. The zip one pills like crazy and is really thin, while the pullover is very warm and has very little pilling. As with any brand, pick and choose. Crew and Club Monaco's equivalents at 3x the price to crying shame. You have to be discriminating, and patient.
You need an outfit that night, you don't want to overthink it, boom - really good chance you'll get nice fitting stuff that will look great that night. How many more times will you be able to wear it? It really depends, but the perspective that influences what I buy there is to assume that it won't. I wore the thing daily in winter and very often during the rest of the year. I've heard very solid reviews about COS. I don't dislike zara though, but I don't think they're very similar. It appeals primarily to Part-time jobbers and students.
It's cheap, resembles what everyone else wears and overall medium-to-low quality. If money is tight, Zara felt like a better pick. I go in often to browse but haven't bought anything yet. I found really cheap sweaters at a Tommy Hilfiger Outlet. My shopping has always been in Outlets or high discount stores. Not sure why but the clothing stores were giving crazy bargains pre-Holidays and now. Sure everything was cheap but the quality was terrible. I'd rather have a few good quality items than lots of bad quality ones.
I had a pair of pants and the button snapped off in 30 minutes. Last time I shopped there. As for their designs, I think they are doing a great job. Reminds me of Acne also swedish in a way. Very minimal and unique. This could either be because you are just getting in to fashion or you want to try a different aesthetic without committing to it financially.
You can pretty much guarantee that everything in the store is going to be currently "in fashion" since their merchandise turnover rate is so high. However, quality control is very poor and the same pair of pants in two different colors or styles may fit very differently.
But I also bought some olive chinos that have been great. I usually don't even consider it when looking for a new item since I assume I will have to replace it anyway.
Never feels high enough quality to justify a purchase. There's also more expensive tees long sleeves, interesting fits , that tend to be of a higher quality. These age very well. Sweaters vary hugely based on the piece, but everything I have is pretty great. Quality stitching, soft material that washes well, don't lose shape.
Although some pieces can be very expensive, I consider Cos to be pretty great quality to price ratio. I mostly agree with this. Their basic roundneck t-shirts are great in every way; they also have a few t-shirts styles with very thin fabric, which are so-so quality wise. Shirts are good, but again, a few of them use very thin fabric I've had a white shirt that was quite a bit too see-through for my taste. I also have a pair of jeans and a few cotton chinos, which are all decent.
Can quite say the same about a pair of wool pants because they pill quite heavily in some areas eg above the wallet pockets - it's not bad , but something to keep in mind. My only real disappointment up to now was a belt with a completely black buckle - the color started wearing off the metal within weeks. This is actually fair, and I'd agree with it. The basics, pocketed and even mid-sleeve white tees all have the issue, though as a matter of preference I quite like it.
That's really good to know. I haven't bought any accessories other than underwear, but have been tempted. Would you say I'm better off buying cos tees compared to uniqlo or Zara? It'd just the 6 pound postage that's putting me off tbh. I strongly dislike Uniqlo tees I've had a lot, in the packs as well as off the rack , and I really don't have enough Zara to be fair to it. I want to get some but don't know my size in Cos.
Their priority is to produce a very specific aesthetic offered at a reasonable price point. If you enjoy their look, then the clothing is a good deal, as you'd be hard pressed to emulate it without spending significantly more. I see I was looking at the plain tees and they are 12 pound for Pima cotton tees which I don't think is bad but some of the knits are kind of expensive. The Pima tees are great, they're my go to in white but they shrink so I would suggest buying up a size.
Sure, i'm basing this on my own purchases which cover the spectrum of high to low price points. I also manufacture clothing which helps.
Uniqlo produce so many units they can negotiate incredibly sharp prices on very good fabrics. Everything is cut differently, quality is way better imo and their clothes usually look better to me.
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COS - a young brand with considerable success.
Quality isn't COS' top priority, but their pieces won't fall apart like H&M, Zara etc. Their priority is to produce a very specific aesthetic offered at a reasonable price point. If you enjoy their look, then the clothing is a good deal, as you'd be hard pressed to emulate it without spending significantly more. I love Cos. Echo the other comments - the sizing does vary widely. I do order on line but I have lots of their clothes so have an idea what size I will be in what style. I think the quality is . Nov 10, · Plus a lot of the jil/raf outerwear I like are hard to track down anyways - I've been trying to find this fw10 jil coat for a year now with no success so I'm inclined to make do with the COS light grey wool coat if the quality's decent.